Background of Media Integration

PDF(1419 KB)
PDF(1419 KB)
Journal of Guangzhou University (Social Science Edition) ›› 2024, Vol. 23 ›› Issue (1) : 107-117.

Background of Media Integration

  • SU Xiqing
Author information +
History +

Abstract

The media communication of literature and art is not only a process of technology integration, but also a process of continuous evolution of integrated culture. Blended media has the potential logic of technical aesthetics. Starting from the research path of ″media language technical reality media narrative technical aesthetics″, we can find its deep impact and influence on people′s way of thinking by examining the language characteristics of mixed media brought by database and interface navigation. Then, by observing the literature and art of media integration in the cultural form, we can explore the internal operating logic of media integration language, and thus outline the aesthetic structure and spatial structure of media integration aesthetics. In this new change of aesthetic architecture, the media database is the ″brain″ center for storing information, and its participation makes ″composite reality″ the main way to present the future realistic landscape; ″combined narrative″ has become the main form of information content transmission in the media network, which has the characteristics of time and space flexibility and elasticity; visual fusion and spatial aesthetics penetrate each other, and then the characteristics of media aesthetics are constructed.

Key words

new media language; financial media; compound reality; combined narrative; fusion aesthetics

Cite this article

Download Citations
Background of Media Integration. Journal of Guangzhou University (Social Science Edition). 2024, 23(1): 107-117

References

[1] 帕夫利克.新媒体技术:文化和商业前景[M]. 周勇,张平锋,景刚,译.北京:清华大学出版社, 2005:126.
PDF(1419 KB)

331

Accesses

0

Citation

Detail

Sections
Recommended

/